THE LANGUAGE OF AJRAKH
COLLECTION NO. 3
A collection of delicate handloom cottons, earthy natural dye, traditional block prints and elegant silhouettes, collection no.3 is inspired by the ancient art of Ajrakh, a block printing technique unique to the Khatri artisan community located in the Thar Desert of North West India.
Ajrakh cloth carries many meanings. The popular story amongst local artisans is that Ajrakh means “keep it today.” It also has ties to azrakh, the Arabic word for indigo. Ajrakh patterns use complex geometric shapes and motifs, which draw reference to the Islamic architecture’s intricate jali windows and trefoil arches. These motifs can be traced back to the ancient Indus valley civilization.